Smartphone in hand, explore all the rooms of the exhibition centre, keeping an eye out for NFC tags (near field technology, i.e. short-range wireless communication). These tags are placed at various locations and can be used to gain fast access to large volumes of content on your smartphone, including videos, photos, quizzes, games, etc.
This new service is based on innovative digital technology. The information content is triggered when you approach the terminal of an “NFC target”, a device which is indicated by a sticker showing a specific symbol.